Our Brand
The TERAJU brand icon is inspired by Teraju Tiga, a crucial physical component in the main structure of the Wau Bulan
Wau Bulan is an iconic Malaysian treasure renowned for its superior aerodynamic design. Located at the upper part of the Wau Bulan in an arrowhead shape at its apex, Teraju Tiga functions as a flight control component, allowing the kite to cut through the wind, create space, and stabilise for higher flight. Though small, Teraju Tiga plays a vital role in the function of the Wau Bulan. This reflects TERAJU’s philosophy in driving the Bumiputera agenda. Teraju Tiga on the Wau Bulan is not merely a technical component; it carries profound meaning in the context of TERAJU.
Wau Bulan is an iconic Malaysian treasure renowned for its superior aerodynamic design. Located at the upper part of the Wau Bulan in an arrowhead shape at its apex, Teraju Tiga functions as a flight control component, allowing the kite to cut through the wind, create space, and stabilise for higher flight. Though small, Teraju Tiga plays a vital role in the function of the Wau Bulan. This reflects TERAJU’s philosophy in driving the Bumiputera agenda. Teraju Tiga on the Wau Bulan is not merely a technical component; it carries profound meaning in the context of TERAJU.
Just as the Wau Bulan needs Teraju Tiga to fly high and stable, TERAJU functions as a “Super Scaler,” ensuring the Bumiputera community can reach the pinnacle of economic excellence with robust stability. In driving the main Bumiputera agenda, TERAJU conducts various strategic initiatives to create opportunities for Bumiputera entrepreneurs to grow to higher levels and become competitive on the global stage.
Teraju Tiga allows the player to control the direction and height of the Wau Bulan.
Similarly, TERAJU is responsible for controlling and directing various initiatives and acts as a facilitator in Bumiputera economic development in general. Like the beauty of the Wau Bulan adorning Malaysian skies, TERAJU continues to elevate the aspirations of the Bumiputera community. With each initiative launched, TERAJU weaves dreams and hopes for a brighter and more prosperous future for the Bumiputera economy. Teraju Tiga, which inspires the TERAJU icon, not only reflects balance, control, and unity but also plays a role in driving aspects of well-being and sustainability to create a comfortable and dynamic environment, elevating the dignity of Bumiputera to greater heights.
Similarly, TERAJU is responsible for controlling and directing various initiatives and acts as a facilitator in Bumiputera economic development in general. Like the beauty of the Wau Bulan adorning Malaysian skies, TERAJU continues to elevate the aspirations of the Bumiputera community. With each initiative launched, TERAJU weaves dreams and hopes for a brighter and more prosperous future for the Bumiputera economy. Teraju Tiga, which inspires the TERAJU icon, not only reflects balance, control, and unity but also plays a role in driving aspects of well-being and sustainability to create a comfortable and dynamic environment, elevating the dignity of Bumiputera to greater heights.
